Branding & Logos - Heavenly Co and Los Angeles

Heavenly Co is a Christian streetwear online clothing brand that gives a small portion of it’s profits to different charities every new collection. They wanted a new logo that was more mainstream in design and less full on religious so they can branch out to more consumers. The design of prayer hands and a sun was used since it is a less intense religous conept of this idea of praying/worshipping a higher power.

LOS ANGELES LOGO

For Los Angeles logo I have chosen the aspects of the its City Landscape and Hollywood/Entertainment Industry to communicate what the city represents.

I have combined iconic/historical buildings such as Capital Records and Los Angeles City Hall to represent the cityscape of the symbol and a clapperboard to express the Hollywood/Entertainment industry side of the municipality.